Maldives Industrial Fisheries Company (MIFCO) has introduced a cheaper fish can brand. The newly introduced fish cans were mainly focused for household use, revealed MIFCO.
Sales and Marketing Senior Executive Mifrah Naseem noted that MIFCO aims to deliver products for households at an affordable price.
A can of the newly introduced Fasmeeru Felivaru Flake is available for USD 0.825, while a case would be sold for about USD 38.