Public Service Media (PSM) has opened applications for a new tourism-related competition called Maldiventure.
Maldiventure is being produced by PSM in partnership with the Maldives Marketing and Public Relations Corporation (MMPRC) to help locals establish tourism establishments in their residential islands. The purpose of Maldiventure is to assist individuals and local businesses in developing and showcasing tourism establishments across the Maldives, as part of efforts to increase the popularity of local tourism.
The first-place winner of Maldiventure will win USD 10,000, while the contestant who wins second will receive USD 6,000, and the contestant who wins third will receive USD 5,000. Applicants can pitch any tourism establishment, including cultural museums, nature parks, and any other establishment that tourists would be interested in visiting. MMPRC stated applicants are required to submit an original and detailed pitch and shortlisted applicants will be required to submit their pitch to a panel of judges while appearing on a PSM television channel.
Interested individuals over 18 years of age or businesses can submit their pitch before the end of January by filling the application form, which can be downloaded from the PSM website.