Maldives Marketing and Public Relations Corporation (MMPRC), along with industry partners, takes part in the TTG Travel Experience 2021 to maintain destination momentum in Italy. The event is held from October 13-15, 2021.
TTG Travel Experience is Italy’s key B2B show for global tourism promotion. Over three days, the event brings together international operators and key players in the industry. MMPRC stated it is an excellent networking opportunity to discover the latest trends in the travel industry, meet professionals and experts from all over the world and grow your network and your business.
Eight industry partners are taking part in this event alongside MMPRC as part of the effort to maintain destination momentum and market Maldives as a safe haven for Italian tourists. Through this event, MMPRC and industry partners will promote Maldivian resorts, hotels, guesthouses and liveaboards, and the stringent measures in place in these establishments.
TTG brings together numerous exhibitors, to conduct 3 days of dedicated meetings, seminars, and networking with Italian tour operators and other businesses in a B2B setting. MMPRC is joined by The Barefoot Eco Hotel, Sun Ocean Pvt. Ltd., Grand Beach Dhigurah, Lux South Ari Atoll Maldives, Resort Life Travel Pvt. Ltd., Sun Travel & Tours, Sun Siyam Resorts and Capital Travel & Tours Pvt. Ltd. at TTG.
Prior to the pandemic in 2020, Italy ranked as the 4th top source market to Maldives with 46,690 arrivals while the country ranked as the 3rd top source market to Maldives in 2019 with 136,343 arrivals. Since the pandemic, the arrivals from the market declined drastically due to travel restrictions and measures taken across the globe. MMPRC said its target is to achieve pre-pandemic arrivals from the Italian market by holding promotional and marketing activities and position Maldives as top destination of choice for Italian travelers as borders are now reopening for leisure travel.