IMTM Private Limited has launched the second edition of the International Maldives Travel Market (IMTM) 2019.
IMTM is a business to business travel and trade fair that brings together leading tour operators, travel agencies, destination management companies and other businesses related to the tourism industry from different parts of the world to explore opportunities and liaise with a major representation of the Maldives tourism industry including resorts, hotels, guesthouses, liveaboards, local travel agents and tour operators.
IMTM 2019 was officially launched at a ceremony held at Maagiri Hotel by Deputy Minister of Tourism Dr. Naushad Mohamed. The ceremony was attended by government officials, head of corporations, industry representatives, partners of IMTM and media partners. The fair is planned to be held from June 22-23, 2019 at Farukolhufushi. The event aims to host 50 hosted buyers, representatives of 25 countries and achieve a trade visitor participation target of 300 representatives.
Managing Director of IMTM Hawwa Shiuna Khalid commented unlike the traditional fairs, IMTM used a different approach where international buyers were stationed in meeting booths. In this regard, she highlighted the local participants visited them as trade visitors which made it possible for IMTM to make it cost effective for the local trade visitors, adding meetings were prescheduled through the online meeting booking portal developed by IMTM in-house technical team.
The first edition of IMTM 2018 was held from the June 23-24, 2018 at Adaaran Select Hudhuranfushi Resort. IMTM 2018 featured 32 hosted buyers representing 19 countries spread throughout 5 continents. The event also featured 127 trade visitors representing 44 resorts, 42 guesthouses, 21 liveaboards, 3 hotels and 13 local travel agents and tour operators.