Maldives has won "Best Sea Destination" at the Italia Travel Awards 2018 for the second consecutive year. Maldives won the award by competing with French Polynesia and Seychelles. The Annual Italia Travel Awards took place on the May 24 in Rome, Italy.
The Italia Travel Awards is held annually to celebrate commitment and expertise in the Italian tourism sector. It is considered as the Oscars of the travel industry in Italy. The main objective of the award is to encourage and boost professionalism and quality of the tourism industry.
The Italian Market is one of the top source markets for the Maldivian tourism Industry. Last year, a total of 88,484 tourists arrived to Maldives from Italy, which is an increase of 24.8% compared to 2016.