Maldives Marketing and Public Relations Corporation (MMPRC) together with 12 representatives from the Maldives tourism industry are taking part in the International French travel Market (IFTM) Top Resa 2016. img:http://s4.psmnews.mv/images/660x400/14744698236738.jpg|Stall by Maldives at IFTM Top Resa 2016 - Photo: MMPRC
The IFTM Top Resa 2016 kicked off in Paris, France on September 20 and will continue till September 23.
Maldives is showcased at a 60 Square metre contemporary design setting portraying colourful imagery of the unique aspects of the destination’s tourism product. img:http://s2.psmnews.mv/images/660x400/14744698019475.jpg|Stall by Maldives at IFTM Top Resa 2016 - Photo: MMPRC
Together with the strong destination brand message, “Maldives…the sunny side of life”, the “Visit Maldives Year 2016” are being communicated prominently through branding on Top Resa’s most prominent spaces.
This is the 38th year of Top Resa. Top Resa which originated in 1978, was initially targeted for leisure travelers. IFTM Top Resa moved to Paris in 2008 and became a multi-target show covering all grounds of travel, business, leisure and events.