Ooredoo Maldives Desk Calendar 2023 has been launched under the theme Grow with Ooredoo. The telecommunication company said the theme was selected as part of Ooredoo’s celebration of 18 years journey in the Maldives highlighting its achievements and the growth of the company and people in the coming years.
Ooredoo Maldives stated the unique calendar brings the beautiful flora of the Maldives to life through an augmented reality (AR) experience. In addition to the AR component, the calendar also features 12 seed-infused paper pots and users can use these to grow their own garden all throughout the year. The calendar was unveiled at a special ceremony at Jen Hotel, where the visitors opened the calendar box and were greeted with a flying butterfly.
Each month of the calendar features a different flower commonly found in the Maldives, along with a short introduction. Users can scan the Snapchat code on the page to enjoy an Augmented Reality experience that brings the featured flower of the month to life. In addition to the AR feature, the calendar also comes with seeds of the featured plant for each month, making the calendar even more interactive and enjoyable for users of all ages. A Grow Guide for each of the 12 plants featured is also available on the Ooredoo Maldives website. Users can scan the QR code on the calendar page to be directed to the Grow Guide.
Ooredoo Maldives also announced Ramzee Hussain as its official Grow with Ooredoo Campaign Ambassador. He will be collaborating with Ooredoo Maldives throughout the year on various activities under Grow with Ooredoo campaign.
Chief Commercial Officer (CCO) of Ooredoo Maldives Hussain Niyaz expressed belief the interactive calendar will inspire the calendar users to grow their own plants and appreciate nature more.